What I like about this book is that it challenges convention business thinking with common sense. The books is simple to read and broken up into small bite sections so it is easily read between appointments for busy business owners. Like many good business books this should make you stop and question the conventional wisdom about running a business. Sometimes the best way is not the same way that everyone else is doing it.
I am also a big fan of Jason’s business over at 37signals.com and would suggest that you check out what they have to help improve you team’s productivity.
I also found this video of Jason speaking about how going to the office is nothing but a distraction and couldn’t agree with him more. Scroll down the page to list item 1.
As Jason says in the video, if you want a reason why you are spending so much time ‘working’ and not ‘living’ look at the interruptions that happen throughout your day. These all prevent you actually get working done, meaning you have to do it later. Many office cultures simply perpetuate the ‘culture of constant interruption’ or to put it another way, the ‘culture of nobody getting work done’. More of the interview with Jason is here – http://bigthink.com/jasonfried.
Don’t believe me? Have a look at the video and ask yourself whether your work environment functions like this. If it does then it is up to you to make the change if you want to be more productive at the office and actually have a life afterwards!