Tuesday, November 13, 2012

Smart marketing

So we all know that Windows Phone is behind the ball when it comes to market share. I think some of the things they have done (like the Smoked by Windows Phone challenge) have been a really smart idea and boosted the products profile.

 

Again, here’s what I think is quite clever (and necessary). Celebrity endorsement.

 

Meet Gwen

http://www.youtube.com/watch?v=5gTeY785pnQ

 

Meet Jessica

http://www.youtube.com/watch?v=qlGyuEkPVi0

 

I also think that it is smart to target women and mums.

 

Hopefully, this will tick the adoption of Windows Phone along a little more.