Wednesday, December 22, 2010

Customer logic

I’ve been pondering what the appeal might be of Office365 for customers and you know what I reckon will be the number one draw card? I reckon it’ll be that they’ll see it as a way to get Office cheap.

 

Office365 will offer the ability to install Office Professional Plus 2010 on the desktop (depending on which license is chosen). You can read more about this here:

 

http://office365.microsoft.com/en-US/office-web-apps.aspx

 

A few technical people I have spoken to about this have scoffed at my notion (which isn’t uncommon for one of my notions), yet I still think it may be the case. Why? May be because customers still don’t understand all this cloud stuff but they understand Office on their desktop and getting that cheaper is better in their minds.

 

You gotta stop thinking like a technician and start thinking like a customer I reckon if you want to sell this cloud stuff. I shouldn’t be telling you that because I plan to sell the cloud to your customers so I’d better shut up now eh?